Location function into a group buy website fashion advertised LBS can save buy

LBS is not a stranger, over the past two years, the United States, Foursquare and other sites to provide location-based services have risen, Google also launched a location service function Latitude. China is the emergence of Grand Street, cut off, muttering, a more than and 30 LBS enterprises in a short period of time.

buy site CEO most often in the mouth of a word is "innovation". Talking about the current industry homogenization of competition, Wo Wo Group CEO Xu Maodong said: only insist to subvert the group purchase website of innovation and the differences between the final breakout. As a result, the every kind of new term was put on the desk, such as SoLoMo (solomo), LBS (location based services). Each buy site are competing to catch a fashion, in order to flaunt their differences with others. These technological innovation can break the plight of the current group buying site LBS can save buy?

group purchase standard

LBS English name is Location Based Service, translated into location-based services. LBS is not a stranger, over the past two years, the United States, Foursquare and other sites to provide location-based services have risen, Google also launched a location service function Latitude. China is the emergence of Grand Street, cut off, muttering, a more than and 30 LBS enterprises in a short period of time.

LBS’s supporters say that, as QQ SNS, SMS, revolutionized the way people communicate, LBS is changing people’s way of life. A key, LBS can use the virtual Internet to provide "all life service information living play", even through the location search around the friends.

is not difficult to see that, in essence, buy and LBS is fit. In the vicinity of 500 meters or within 2 km, which stores can provide the service to buy? Once found can be added to a group service. For many service group purchase of the project, such as food and beverage, it is not possible to allow users to run very far, under normal circumstances, users are willing to eat in the near range, and in close distance can have cheap group purchase, this information is important to the user, the electronic commerce and the position geography together, this is an important step, e-commerce will be more accurate and convenient.

is based on this point, looking for profit LBS providers and group purchase website click. In just a month, with a grand cut off the network as the representative of the LBS provider in Beijing, Shanghai, Guangzhou and Shenzhen outdoor advertising, adding the words of the nearest buy. In fact, not all goods are suitable for online shopping." Cut off network CEO Song Zheng believes that life service industry should be the main source of business group purchase website, and the most obvious characteristics of life service industry is regional, as long as the regional characteristics to do deep penetration, can increase the consumer experience.

Leave a Reply

Your email address will not be published. Required fields are marked *